STUDIO SOFIA FLORELL
is a platform for creativity where the main focus is to explore how furniture-scale objects, spatial conditions, interior and architectural elements relate to and affect socio-cultural issues. aim is to investigate interdisciplinary collaborations and co-creations and the ambition is to look at aspects where the field of design can contribute with unconventional kinds of knowledge and understanding.
/ WHAT? /
» furniture design / spatial design / exhibitions / interdisciplinary collaborations /
/ AT THE MOMENT /
» Initiator and project leader of Doma - a venue for cultural/artistic practice and activities
/ TRÄ ART, KULTURGATAN, BODAFORS JUNE-SEPT 2018 /
Exhibition showing local, regional and international design pieces chosen from the contemporary field of design and crafts. The table from DINE TOGETHER, to get there is on display in this exhibition.
-> TRÄ ART
/ HEMMA - Stories of Home, SALONE DEL MOBILE, FUORISALONE, MILAN APRIL 2018 /
Swedish participation in Milano Design Week. An exhibition arranged and produced by Visit Sweden and Svensk Form, curated by Joyn Studio. The table from DINE TOGETHER, to get there were selected to be showcased in this exhibition.
/ IT'S ABOUT FEMINISM, A-VENUE, GLASHUSET, VALAND MARCH 2018 /
Exhibition and event on the international women's day where the DINE TOGETHER, to get there concept was exhibited including the table, stools, video and a performance in form of a Lunch Talk about feminism, a collaboration with graphic designer Anton Lamme.
/ PLAYING BY THE RULES?, STOCKHOLM FURNITURE FAIR FEB 2018 /
The DINE TOGETHER, to get there concept including the table, stools and video was a part of HDK's stand Playing by the rules? shown at Stockholm Furniture Fair 2018.
/ PROMISELAND, FORM/DESIGN CENTER, MALMÖ 19 FEB - 23 MARCH 2016 /
/ PROMISELAND, A-VENUE, GÖTEBORG 13-23 JAN 2016 /
Group exhibition where I contributed with the piece THE BUBBLE - selective awareness - a provotype in the shape of a wearable bubble to use when emotions over the refugee crisis affect your everyday life.
/ ARKIV, GALLERI LUCIFER, SKÖVDE 14-23 MAY 2015 /
Group exhibition where I contributed with the installation "Leftovers" consisting of the pieces: Wave Cabinet, fAIR Stool, Structure and Fragment.
-> Galleri Lucifer - Arkiv
OTHER ASSIGNMENTS / PARTICIPATION:
/ FORMFEST, FORM - PILOT, GÖTEBORG, MAY 2018/
Ending-ceremony for the collaborative project FORM-Pilot where I was Invited to have a presentation about my experiences from Milan Design Week and my participation in the exhibition HEMMA - Stories of Home.
/ BOOTH DESIGN, HAVD GROUP, MARCH 2017 /
Booth/display case design for HAVD Groups participation at the Advanced Engineering Fair at Svenska Mässan 8-9 March 2017. The assignment included interior design, furniture design and graphic design.
/ CHRISTMAS GIFT SHOP, THE HATCH, GÖTEBORG DECEMBER 2015 /
Contributed with design products to this event arranged by The Hatch (www.thehatch.se)
/ CHRISTMAS FAIR, RÖDA STEN KONSTHALL, GÖTEBORG 5-7 DECEMBER 2014 /
Contributed and participated with design products at this Christmas Fair together with other local designers, craftsmen and artists.
/ MASTER OF FINE ARTS - DESIGN, 2018 /
» Academy of Design and Crafts, Gothenburg
/ COURSE TO EXPLORE THE FIELD OF DESIGN, 2014 /
» Hellidens Folkhögskola, TIdaholm
/ BACHELOR OF SCIENCE - PRODUCT DEVELOPMENT, 2011 /
» Chalmers University of Technology, Gothenburg
+ a variety of courses within design, graphic design and woodworking
RELEVANT WORK EXPERIENCE:
/ STUDIO SOFIA FLORELL, 2014 - /
/ PROJECT ENGINEER, BENTELER + VOLVO, GÖTEBORG, 2011- 2014 /
» Consultant within design development and assignment/project leading
/ FASHION DESIGN ASSISTANT, CYBÈLE, AUCKLAND, NEW ZEALAND, 2006 /